We create bespoke software demos from the ground up. We start with the initial concept, does the potential user want to see something flashy and engaging? Or something super instructional to explain complicated software. Quite often we develop something with a good balance of both, with an attractive opening using the existing mock ups, graphics designs, sound effects, then onto the fine details once we grab the viewers attention. Photographs, design elements and written text can only do so much to immerse a potential new user, by using a video software animation, you can effectively communicate complex ideas and processes in a simple and engaging way.
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